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Guide · 10 October 2026

Process map examples from small businesses

Three example process maps from small businesses: order to invoice, client onboarding and a support request, with what we'd fix in each.

By Dan Beeston CEO, Management Consultant Assoc ChMC

Three processes most small businesses run, mapped the way they actually happen. The details are illustrative, but we see these problems all the time. For how to draw maps like these, see our guide to process mapping.

How to read the maps

Each lane is a role. Boxes are tasks, diamonds are decisions and arrows show the order of work.

  • Gold marks the bottleneck, the step everything else waits for.
  • A copper outline marks waste, such as retyping or rework.
  • A dashed line shows what happens when something goes wrong.

Example 1: order to invoice

Order to invoice An illustrative example Customer Sales Founder Operations Accounts Emails the order with a PDF Types order into the job system 40 a week · 8 min each Details complete? No Yes Re-sends missing details 1 in 5 orders · adds 2 days Missing details come back by email Over £5,000? Yes No Approves the quote Waits 3 days on average Everything after this waits Schedules and does the job Re-types the job into accounts Typed twice: 40 a week · 6 min each Sends invoice Bottleneck Waste (rework, retyping) When things go wrong

Every order is typed in twice, once into the job system and again into accounts. Quotes over £5,000 wait three days for the founder. One order in five arrives incomplete and goes back to the customer.

We'd set approval limits so most quotes don't need the founder, replace emailed orders with a form that can't be sent incomplete, and connect the job system to accounts. The approval limits save the most, and they cost nothing to set up.

Example 2: new client onboarding

New client onboarding An illustrative example Client Sales Founder Delivery Accounts Signs the proposal Sends welcome email by hand Re-types client into the project tool Client details typed into 3 systems Books kick-off call Waits 6 days for a slot Nothing starts until this happens Asks for documents by email No Yes Documents complete? Sends what was missing 2 in 5 send it incomplete Three chasers each, by email Sets up billing, typed in again Work starts Bottleneck Waste (rework, retyping) When things go wrong

Nothing starts until the founder runs a kick-off call, and the next free slot is six days away. The client's details are typed into three systems. Two clients in five send incomplete documents and get chased three times each.

We'd hand the kick-off to a delivery lead with a weekly slot, collect the client's details once through a form that feeds all three systems, and send a checklist so clients can see what's missing.

Example 3: a support request

A support request An illustrative example Customer Shared inbox Support Specialist Emails a problem Sits until someone picks it up No owner · 4 hours on average Looks up the order in two systems Can Support fix it? Yes No Replies with the fix Sorted Fixes it, when free Specialist queue: 2 days Every difficult case waits here Chases: "any update?" 1 in 3 customers chase Each chase lands back in the inbox Bottleneck Waste (waiting, chasing) When things go wrong

Requests sit in a shared inbox for four hours before anyone picks them up. Anything difficult waits two days for one specialist. One customer in three chases for an update, which adds more to the inbox.

We'd assign each request to someone as it arrives, give the support team a guide to the common fixes so fewer cases reach the specialist, and send customers updates automatically.

The pattern

The same few problems turn up in almost every business we map: details typed into more than one system, approvals waiting on the founder, work starting before it has what it needs, and handovers nobody owns. In each example the cheapest fix comes first, and only then the automation.

Want a map like these of your own business? See how our process mapping works.

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The full Process Mapping Guide

Our full method, free by email, with blank templates for the maps and worksheets.

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Questions

What should a process map include?

What starts the process, each task and decision, who does it, which systems are used, what happens when things go wrong, and the time and cost of the important steps.

What is a swimlane process map?

A map with a lane for each role or team, so you can see who does what and where work is handed over. Most delays happen at handovers.

Can I use these as templates?

Yes. Our full guide, free by email, includes blank templates.

Want us to map it with you?

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